Second Stage TRACKS is a marketing analytics platform from SECOND STAGE GmbH (“Second Stage”, “we”, “us”, or “our”). SECOND STAGE GmbH is incorporated and registered in Germany under HRB 263433 B and is located at Roedernstrasse 5, 13053 Berlin.
Second Stage GmbH has developed platforms, software and services that implements these features:
The Application and the Software jointly constitute a single product (“Platform”) and are licensed as such, and are not to be distributed or used separately.
Customers can analyse and compare Performance Data in near-real time with benchmarks and trends available through the Application and use the insights they develop, along with other information and recommendations supplied through the Application, to inform their marketing strategy (“Purpose”).
Second Stage may from time to time make the Application and Software (together, the “Platform”) available for the Purpose. This document (together with materials referred to herein) sets out the conditions (“Terms of Service”) upon which you may use the Platform.
Please read these Terms of Service carefully before creating an account (each an “Order”) for the Platform. If you do not accept these Terms of Service, you are not permitted to use the Platform. Each Order once accepted by us in writing in accordance with clause 3, together with the Terms of Service, forms a legally binding agreement between us (the “Agreement”).
1. Certain terms in these Terms of Service are capitalised and have special meanings as set out in Schedule 1 (Glossary).
2. Unless otherwise specified, a reference to:
3. Headings are for convenience only and do not affect interpretation of these Terms of Service.
4. Where there is any conflict between an Order and the Terms of Service, the Terms of Service take precedence save only in respect of provisions labelled as “Special Conditions” in the Order.
1. Except for your End Users, you may not authorise or permit anyone to use the Platform. You warrant that your End Users are at least 18 years old. Before we provide access to the Platform and any Dashboard, you agree to follow the on-boarding process (On-Boarding) detailed in our Set-Up Instructions and otherwise instructed by our accounts team (which shall be conditional for our granting access to the Platform, failing which we may terminate this Agreement without liability).
2. You can use the platform for your own products by adding a game and filling out an order form for a bespoke Dashboard. After this,
3. You may start using the Dashboard for your own products as soon as we give you access to it, for as long as you have a fully-paid up licence to the relevant Dashboard. Time is material but not of the essence with respect to supply of the Platform. We are not in control of or liable for interruptions or delays caused by any third parties including (without limitation) any delay or failure of Channels in providing Performance Data in a form compatible with or available via the Platform.
4. Where agreed, we may make available a means for you to collect data from the Platform for use within your own systems (for example, without limitation, by offering an API or similar means to extract data into Tableau or similar software). If so, this forms part of the Platform. To collect Performance Data, we rely on you to embed tracking links in your media campaign provided by us in order to do so, and to supply Performance Data to the Platform and Application.
1. Access to the Platform is subject to:
2. Access to Dashboards are subject to:
1. General access to the Platform is free of charge and enables to view the demo dashboard and additional information solely.
2. To add custom Dashboards and receive access to the Software, an individual Contract will be set up between the customer and us.
3. The Fees for the Dashboard and Software shall be as set out in a separate binding agreement (“Contract”) that is set up after an agreement on an offer provided by us outside of the Platform.
4. You will be charged your Licence fee for the Dashboard and Software from the Commencement Date set out in the Contract unless the Software has not been made available to you by that date wholly as a result of our breach of this Agreement in which case you may either (as your sole and exclusive remedy in respect of such delay):
agree to our proposal for a reasonable extension of the Commencement Date; or
terminate this Agreement without further liability to us save for those sums validly invoiced up to the effective date of termination.
5. You acknowledge that, in accordance with the foregoing, you may be liable to pay the Licence fee in respect of Dashboard and Software which is not available if such non-availability arises from your delay or default.
6. On-Boarding fees (if any) are payable in full on or before our acceptance of your Order. Unless otherwise specified in the Order and save in respect of any On-Boarding Fees all other Fees are payable either within 30 days of the date of invoice or by calendar month in advance by credit or other payment card (in which case you authorise us to charge your card for the sums referred to in this clause, agree to keep your card details with us up to date, and agree that you shall be responsible for payment of any third party bank or other charges incurred in the course of payment).
7. Failure to pay Fees when due shall be a material breach which entitles us to suspend or terminate the Agreement (pursuant to Clause 11.3.1 of these Terms of Service). This, in turn, will affect your access to the Software. Fees remain chargeable at rates agreed in the Order during the suspension. If we terminate these Terms of Service for your material breach, we will require you to pay, without delay, all fees and costs accruing before the termination date, all unpaid Licence fees and any other amounts you owe us under these Terms of Service.
8. If you fail to pay any amount due under these Terms of Service, we may charge you interest on the overdue amount, payable by you on demand, from the due date up to the date of actual payment, after as well as before judgment, at the rate of 8% per annum above the base rate for the time being of the Central Bank of Germany. Such interest shall accrue daily and be compounded quarterly.
9. All overcharges or billing disputes must be reported within 90 days of the date of invoice. Failure to do so will mean you have accepted our invoice. We may change the applicable Licence and other fees from time to time by giving you one month’s written notice. If you do not accept those changes, you may terminate by written notice before they come into effect, otherwise, those changes will apply from the date our notice expires. If you have paid Licence fees in advance for a particular period, and terminate in accordance with this clause before conclusion of that period, we will refund the sums paid in advance pro-rate in respect of the period following termination.
1. You warrant, represent and undertake you shall:
2. Subject to the remaining provisions in this Clause, we warrant that:
3. The warranties in Clause 5.2 do not cover or apply to failures or shortcomings in the provision of the Platform caused by, arising out of or due to:
4. Subject to Clause 5.3, if the Platform does not meet the warranties in Clause 5.2, we will, at our sole option and as your sole and exclusive remedy for any breach of such warranties, either:
5. Except as expressly provided in the Agreement, the Platform is provided “as is” and “as available” to the fullest extent permissible under Applicable Law. You acknowledge it is your sole responsibility to determine that the Software meets your business requirements. To the fullest extent permissible pursuant to Applicable Law, we disclaim all warranties, terms, and conditions express or implied, including implied warranties of satisfactory quality, fitness for a particular purpose and non-infringement, in relation to the Platform, its use and the results of such use. We do not warrant the Platform will meet your requirements, be uninterrupted, error free or entirely secure.
1. This clause 6 sets out our entire financial liability (including any liability for the acts or omissions of our employees, agents, and sub-contractors) to you, including, without limitation, in respect of:
2. Nothing in this Agreement excludes our liability for:
3. We shall accept liability for reasonably foreseeable losses arising as a direct result of breach by us of our contractual or statutory duty. However we shall not be liable where the causes or potential causes of the loss:
4. In claiming against us for any such losses you are expected to try and avoid losses occurring and take reasonable precautions to avoid loss and shall contact us as soon as reasonably possible upon becoming aware of an issue.
5. Subject to clause 6.2, we will not be liable under the Agreement for any indirect, special, or consequential losses or any loss of profits, revenue, goodwill, reputation, wasted management time or anticipated savings or for any claim arising out of or in connection with:
6. If performance of our obligations is prevented or delayed by any act or omission of you, your Affiliates, agents, subcontractors, consultants or employees, or End Users we shall not be liable for any losses, claims, damages, liabilities, fines, interest, penalties, costs, charges, expenses, demands and legal and other professional costs sustained or incurred by you or your Affiliates that arise directly or indirectly from such prevention or delay.
7. Subject to clause 6.2, 6.5 and 6.6 our total aggregate liability in any 12 months period arising under or in connection with the Agreement or otherwise (whether in contract, tort, including negligence or otherwise, or for breach of statutory duty), whether foreseeable or not will not exceed a sum equal to 100% of the amount actually paid by you to us in connection with the provision of the Platform to you in that 12 month period.
1. Each party may be given access to Confidential Information from the other party to perform its obligations under this Agreement. A party’s Confidential Information shall be deemed not to include information that:
2. Each party shall hold the other’s Confidential Information in confidence and, unless required by law or for performance or exercise of obligations or rights under the Agreement, not make the other’s Confidential Information available to any Third Party, or use it for any purpose other than for the purposes of the Agreement. We maintain and use our reasonable efforts to ensure compliance with an internal policy applicable to our employees prohibiting insider trading activities.
3. Each party shall take all reasonable steps to ensure that the other’s Confidential Information to which it has access is not disclosed or distributed by its employees, sub-contractors or agents in violation of these Terms of Service or used for any purpose other than the performance of its obligations hereunder, and shall co-operate with the other to help regain control of the Confidential Information if lost, and prevent further unauthorised use or disclosure of it.
4. We will use all our reasonable efforts to keep secure, and avoid unauthorised disclosure of, your Client Data and Confidential Information, and at least the same efforts as we use to protect our own Confidential Information.
5. We may issue press releases and deliver presentations regarding your selecting us as a provider of the Platform and, for this purpose, may include your logo and/or name in any such releases and/or on our website and/or in presentations.
6. Clauses 7.1 - 7.5 shall survive termination of these Terms of Service, however arising, for a period of five (5) years.
7. This Agreement shall be without prejudice to, and shall not in any matter exclude or limit, more restrictive obligations regarding our Confidential Information assumed by you nor deprive Second Stage of any rights granted by you under any separate agreements concluded between you and us.
1. You shall comply with all applicable law and regulation in connection with your use of the Platform and the processing of personal data. You warrant that (save for personal data relating to your End Users provided to us solely in accordance with our Privacy Policy) no Client Data will include personal data.
2. Where we collect personal data from you or on your behalf, you shall clearly inform the data subjects to whom personal data relates of such collection, provide them with a prominent link to our privacy policy and secure and maintain all consents, permissions and licenses and provide all notices, required for us to lawfully: (i) transfer Client Data to or from us, and (ii) process Client Data as reasonably necessary to provide the Software, and otherwise as described in these Terms of Service.
1. We grant to you a personal, non-exclusive, non-transferable right for End Users to install multiple copies of, access, and use the Platform solely for the Purpose upon and subject to the terms of the Agreement. You may not use the Platform for any other purpose without our prior written consent.
2. The Platform is provided subject to the following, which you hereby agree:
3. We or our licensors own all Intellectual Property Rights in and to the Platform and the Service Data. Except as expressly stated herein, these Terms of Service do not grant you any Intellectual Property Rights or any other rights or licences in respect of the Software or any related documentation. Where your use of the Platform entails use of Third Party services or materials (such as Channels or Performance Data) you shall (and shall procure that End Users shall) comply with all applicable policies, restrictions and limitations relating to use thereof and shall defend, indemnify and hold us, our Affiliates and their (and our) respective directors and employees harmless against all losses, claims, damages, liabilities, fines, interest, penalties, costs, charges, expenses, demands and legal and other professional costs (calculated on a full indemnity basis) suffered and/or incurred by us arising out of your failure to do so.
4. You, the relevant licensor or, where applicable, End Users, own all Intellectual Property Rights in and to the Client Data. Except as expressly stated herein, these Terms of Service do not grant us any Intellectual Property Rights or any other rights or licences in respect of the Client Data and all such rights are expressly reserved to you. You hereby grant to us a non-exclusive, worldwide, royalty-free, perpetual, irrevocable, sublicensable and transferable right to: (i) create summaries and/or reports including and/or reflecting your Client Data, display or otherwise make available to you your Client Data (including such summaries and/or reports) through the Software, and/or use your Client Data to offer, provide, maintain, and/or improve the products we offer or provide to you; (ii) retain, reproduce, and otherwise use your Client Data to provide estimates and insights to our customers or prospective customers; and (iii) de-identify and/or anonymize your Client Data and use such de-identified and/or anonymized data for any business purpose, including to provide, maintain, improve, and/or develop any of our current and/or future products, and/or to market and promote our products.
5. We may (before or after the term of the Agreement) make use of suggestions, comments or feedback you provide in relation to our Platform, in order to make improvements and develop new features (to or for the Software, or other products or services).
1. You shall defend, indemnify and hold us, our Affiliates and their (and our) respective directors, agents, contractors and employees harmless against all losses, claims, damages, liabilities, fines, interest, penalties, costs, charges, expenses, demands and legal and other professional costs (calculated on a full indemnity basis) arising out of or in connection with:
1. The Agreement will come into effect on the date of the Order, subject to clause 3.1, and shall remain in effect for the initial term specified in the Order (or, for 12 months where no such period is specified in the Order) (the “Initial Term”) and shall automatically renew for a period equal to the Initial Term (the Initial Period and any such renewal period together are the “Licence Period”) at the fee then listed in the Order (or such other fees as are agreed in the Order in respect of renewal periods) unless and until terminated in accordance with its terms.
2. Unless agreed otherwise in writing between you and us (for example where an alternative “Notice Period” is agreed in the Order), the Agreement may be terminated for convenience by either party giving notice at least 30 days prior to the expiry of any Licence Period, provided that such notice shall not expire earlier than the expiry of the then current Licence Period.
3. Notwithstanding anything else contained in these Terms of Service, we may terminate (or, at our option, suspend) the Agreement or part thereof:
4. If you choose to terminate pursuant to the terms of Clause 11.2 you are not entitled to a refund in respect of the remainder of any period in respect of which your Licence or other fee was paid in advance (if applicable). If we terminate without cause (which we may do on 90 days’ written notice), then we will refund to you (to the extent you have already paid it to us), on a pro-rata basis, Licence fees paid in respect of a period following termination.
5. Notwithstanding the above, we may suspend access to (or your licence and right to use) any part of the Software immediately without notice if:
6. Suspension in accordance with the foregoing shall not relieve you of any of your liabilities or obligations under the Agreement.
7. Without prejudice to any other rights or remedies which the parties may have, either party may terminate the Agreement without liability to the other immediately on written notice to the other if:
8. Any termination of the Agreement howsoever occasioned shall not affect any accrued rights or liabilities of either party nor shall it affect the coming into force or the continuance in force of any provision hereof which is expressly or by implication intended to come into or continue in force on or after such termination.
1. Provided we have complied with the provisions of clause 12.3, we shall not be in breach of the Agreement nor liable or responsible for any failure to perform, or delay in the performance of, any of our obligations under the Agreement that is caused by events outside our reasonable control (“Force Majeure Event”). Force Majeure Events include, without limitation: acts of God, flood, drought, earthquake or other natural disaster; epidemic or pandemic; terrorist attack, civil war, civil commotion or riots, war, threat of or preparation for war, armed conflict, imposition of sanctions, embargo, or breaking off of diplomatic relations; nuclear, chemical or biological contamination; any law or any action taken by a government or public authority, including without limitation imposing an export or import restriction, quota or prohibition, or failing to grant a necessary licence or consent; collapse of buildings, fire, explosion or accident; any labour or trade dispute, strikes, industrial action or lockouts; non-performance by suppliers or subcontractors or other third parties.Our performance under the Agreement is deemed to be suspended for the period that the Force Majeure Event continues, and we will have an extension of time for performance for the duration of that period.
2. We will use reasonable commercial endeavours to mitigate the effect of any Force Majeure Event and to carry out our obligations under the Agreement in any way that is reasonably practicable despite the Force Majeure Event and to resume performance of our obligations as soon as reasonably possible.
1. We may amend these Terms of Service from time to time to the extent reasonably necessary to comply with any requirement under or change of applicable law or any regulatory requirements affecting rights and/or obligations arising from or connected with these Terms of Service, and after giving to you as much as advance written notice as reasonably possible of such amendment and the date upon which it is to be effective. If such amendment materially prejudices your interests under these Terms of Service, you may notify us that you wish to terminate the Agreement, and termination shall be effective on the date upon which such amendment to these Terms of Service would otherwise be effective between you and us, unless we notify you before that date that such amendment shall not be effective between you and us.
2. in addition, you acknowledge that from time to time during the Term we may apply upgrades to the Platform, and that such upgrades may, subject to Clause 13.3, result in changes to the appearance and/or functionality of the Platform.
3. No upgrade shall disable, delete, or significantly impair the existing functionality of the Platform set out in the Specification.
4. You shall not be subject to additional charges arising out of the application of upgrades, save where the upgrade introduces new functionality and you are given the opportunity whether to accept such new functionality and additional charges associated with such functionality (after, if applicable, any free trial period) and you subsequently do accept such new functionality. Any decision by you not to accept the new functionality will not prejudice your access to and use of the rest of the Platform.
1. Assignment: You may not assign or sub-contract the Agreement or any rights and obligations thereunder without our prior written consent. We may assign the Agreement to our Affiliates.
2. Notices: Except as set out in the Order:
3. Waiver:
4. Severance: : If any provision, or part of a provision, of the Agreement is found by any court or administrative body of competent jurisdiction to be invalid, illegal or unenforceable, this shall not affect other provisions of this Agreement, which shall remain in full force and effect. Third party rights: Other than our Affiliates, a person who is not a party to the Agreement has no right or benefit under or to enforce the Agreement whether under the Contracts (Rights of Third Parties) Act 1999 or otherwise.
5. Entire agreement:
6. Relationship: : The Agreement does not constitute, establish or imply any partnership, joint venture, agency, employment or fiduciary relationship between the Parties.
7. Subcontracting:We may use subcontractors to discharge our obligations under the Agreement provided we remain solely responsible for such subcontractors.
8. Remedies:
9. Governing law and jurisdiction: The Agreement is governed by and construed according to German law. The parties agree that all disputes arising from or in connection with this contract shall fall exclusively within the jurisdiction of the courts in Berlin/Germany, including both contractual and non-contractual disputes
Affiliate means, in relation to a body corporate, any subsidiary, subsidiary undertaking or holding company of this body corporate, and any subsidiary or subsidiary undertaking of any such holding company for the time being as defined in section 1159 of the Companies Act 2006;
Applicable Law means all laws, regulations, directives, statutes, subordinate legislation, common law and civil codes of any jurisdiction, all codes of practice having force of law, statutory guidance, regulatory policy or guidance and industry codes of practice;
Business Day means any day (other than a Saturday or Sunday) on which banks are open for the conduct of normal banking business in the City of London; Business Hours means 9.00am to 5.30pm local UK time, on a Business Day;
Client Data means data and material supplied, input or uploaded by you or on your behalf (for example, the Performance Data);
Commencement Date has the meaning given in the Order;
Confidential Information means any non-public information, know how, trade secrets or data in any form which is designated as being “proprietary”, “confidential” or “secret” or could reasonably be understood to be confidential. The term “Confidential Information” shall also include any information not publicly available concerning the products, services, finances or business of a party (including the Software);
End User means end users who are authorised by you to access and use the Software in accordance with these Terms of Service;
Fees includes Licence fees, together with On-Boarding fees (if any);
Intellectual Property Rights means any of the following rights existing in any part of the world: all patents, utility models, rights to inventions, plant variety rights, copyright and neighbouring and related rights, moral rights, rights in designs, semiconductor topography rights, trade and service marks, trade names, logos, rights in get-up and trade dress, goodwill and the right to sue for passing off or unfair competition, domain name registrations, database rights and rights in confidential information (including know-how) and all other intellectual property rights, in each case whether registered or unregistered; applications to register any of those rights; rights to apply for and be granted renewals or extensions of, and rights to claim priority from, any of those rights; and any similar or equivalent rights;
Order means an offer to us to purchase a licence in respect of the Software subject to these Terms of Service, by submitting a request for the Software and “Ordered” is construed accordingly;
Purpose, Application, Software, Channels, Performance Data, Platform and Tool have the meaning given in the introduction;
Service Data means metadata and other data derived from use of the Platform (including aggregated data and statistics) but excluding unaggregated Client Data which has not yet been anonymised so as to no longer refer to you;
Set-Up Instructions means the instructions for setting up the Platform and Software as set out in the Order or otherwise notified by us to you in writing;
Specification means the functional and technical specification in respect of the Software from time to time available upon request by reference to this definition;
Licence fee means the fees payable to us for a licence to use Software under these Terms of Service as set out in the Order.
Licence Period has the meaning ascribed to it in clause 11.1;
Term means the duration the Agreement is in force in accordance with its terms;
Third Party means any person other than you and us;
you/your/yours means you the entity named in the Order, which is entering into the Agreement